sugar king

古巴风情酒吧

2025

Hong Kong

At Sugar King, the logo draws inspiration from the Havana Little League baseball team of the 1950s, blending vintage aesthetics with contemporary design to reimagine a classic. The crown element not only symbolizes honor and authority but also integrates a distinctive Hong Kong touch, conveying a warm and approachable brand character.

 

This design preserves the nostalgic charm of the past while infusing it with a modern rhythm and localized spirit. Rather than simply replicating history, it tells a story that transcends time through the language of contemporary design, offering fresh inspiration and reference for visual identity in the hospitality industry.

我们为香港酒吧 Sugar King 打造了全新的品牌视觉系统。标识灵感源自二十世纪五十年代驰骋赛场的古巴哈瓦那小联盟棒球队,将复古美学与当代设计巧妙融合,重塑经典。皇冠元素不仅象征着荣耀与权威,也融入了独特的香港韵味,传递出温暖而亲和的品牌气质。

 

这套设计既保留了复古的情怀,又赋予其现代的节奏与本地化特色,它并非对过去的简单复刻,而是以当代的设计语言,讲述一段跨越时空的故事,为餐饮品牌视觉塑造提供了全新的灵感与参考。

inquiries

中国大陆 Mainland China

bella@wearepanglossian.com

中东/亚太地区 Middle East, Asia Pacific

matteo@wearepanglossian.com

欧洲/美洲 Europe, Americas

benedetta@wearepanglossian.com

our houses

深圳 Shenzhen

4th Floor, Building 15, Honghuayuan Village, No.38, Honghua Road, Nanshan District, Shenzhen

香港 Hong Kong

Unit D 23/F Centre Mark II, 305-313 Queen's Rd Central, Hong Kong

威尼斯 Venice

Calle Seconda de la Fava, 5990, Venezia

© 2025 PANGLOSSIAN STUDIO.

All Rights Reserved.

sugar king

古巴风情酒吧

2025

Hong Kong

At Sugar King, the logo draws inspiration from the Havana Little League baseball team of the 1950s, blending vintage aesthetics with contemporary design to reimagine a classic. The crown element not only symbolizes honor and authority but also integrates a distinctive Hong Kong touch, conveying a warm and approachable brand character.

 

This design preserves the nostalgic charm of the past while infusing it with a modern rhythm and localized spirit. Rather than simply replicating history, it tells a story that transcends time through the language of contemporary design, offering fresh inspiration and reference for visual identity in the hospitality industry.

我们为香港酒吧 Sugar King 打造了全新的品牌视觉系统。标识灵感源自二十世纪五十年代驰骋赛场的古巴哈瓦那小联盟棒球队,将复古美学与当代设计巧妙融合,重塑经典。皇冠元素不仅象征着荣耀与权威,也融入了独特的香港韵味,传递出温暖而亲和的品牌气质。

 

这套设计既保留了复古的情怀,又赋予其现代的节奏与本地化特色,它并非对过去的简单复刻,而是以当代的设计语言,讲述一段跨越时空的故事,为餐饮品牌视觉塑造提供了全新的灵感与参考。

inquiries

中国大陆 Mainland China

bella@wearepanglossian.com

中东/亚太地区 Middle East, Asia Pacific

matteo@wearepanglossian.com

欧洲/美洲 Europe, Americas

benedetta@wearepanglossian.com

our houses

深圳 Shenzhen

4th Floor, Building 15, Honghuayuan Village, No.38, Honghua Road, Nanshan District, Shenzhen

香港 Hong Kong

Unit D 23/F Centre Mark II, 305-313 Queen's Rd Central, Hong Kong

威尼斯 Venice

Calle Seconda de la Fava, 5990, Venezia

© 2025 PANGLOSSIAN STUDIO.

All Rights Reserved.