Created by world-renowned bartenders Lorenzo Antinori and Simone Caporale, Bar Montana opened in Central Hong Kong to instant acclaim.

For Bar Montana, we developed a visual identity language that transforms the essence of cocktail-making—the clinking of ice, the fusion of spirits, and the layering of flavors—into a tangible brand expression. The logo draws inspiration from the rhythm and free spirit of Cuban culture, paying homage to the golden age of Cuban cocktails.

At Bar Montana, every cocktail offers more than just world-class taste crafted by award-winning bartenders—it delivers a sense of ease, rhythm, and delight. From the drink menu to the coasters, every detail reflects our interpretation of Cuban vibrancy. We envisioned Bar Montana as a space where guests can step into the Cuba of the 1970s, unwind, and connect—both with the flavors in their glass and the people around them.